Clinical Photography - Case 20

Eyeliner and Eye Area Cosmetics

Eye area beauty and skincare products are particularly hard to capture in many “off the shelf” imaging systems that require the eyes to be closed. VCS shoots in a multitude of clinical studios at over 50 megapixels, with nothing invasive touching the face.

Eyecare products can be tested for Water Resistance, duration and color persistence, all day claims, and overall evenness of coverage. Splash Testing for water resistance with accompanying clinical photography is a great way of showing how products handle environmental stress as well.

We can also pair Ophthalmological assessments with these product categories to help make “Ophthalmologist Tested” or “Safe for the sensitive eye area” claims as well.